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reader yet again and launching an international version, in hopes of
spurring more sales and keeping it ahead of a growing field of
competitors. With Wednesday's $40 reduction on the Kindle, the
device now costs $259. It debuted in 2007 at $399 and started this
year at $359 , before another price cut in July. In an interview,
Amazon CEO Jeff Bezos said the company can now afford to reduce the
price because of the increased number of Kindles the company is
making -- and selling. Bezos called it Amazon's best-selling product,
but Amazon has not disclosed sales figures for the Kindle, which has
a 6- inch screen that displays shades of grey, room to store 1 ,500
books and the ability to download books wirelessly.
